How Hashtags Can Help You Improve Your Small Business Marketing
Hashtags can boost impressions, improve your content’s searchability, and encourage more people to talk about your brand.
But using hashtags effectively, especially for business marketing, means doing more than just plugging them into your tweets on Twitter or posts on Instagram, Facebook, or another social network.
What is hashtag marketing?
Hashtag marketing is the practice of using hashtags strategically to help your content reach your intended audience.
Choosing the right hashtags for a post can help it sky-rocket in popularity – gaining your content views, likes, re-tweets, and shares. All of this social activity ultimately helps to give your content and your business exposure.
But, not all hashtags are created equal. And different types of hashtags reach different audiences – accomplishing different goals for your business.
These are the types of hashtags your small business should know and keep handy in your marketing tool bag.